Introducing Dealer Central

Dealer Central is a new inventory management platform built with dealers in mind, allowing you to efficiently create and optimise vehicle listings on Australia’s largest local marketplace.

Login to get started

Rapidly manage your inventory, view ad performance and maintain the virtual extension of your dealership on Gumtree Cars, with a range of easy to use tools, real-time insights and high performance features.

View Welcome Guide

Efficient & Task-oriented

Designed with the dealer in mind, Dealer Central helps make your job easier.

Simple & Effective Reporting + Insights

Dealer Central helps you optimise your listings, so more people can see your inventory more often.

Smart & Intuitive

Fast functionality with everything you need to effectively manage your online showroom.

Upgrade to Dealer Central now and
get your inventory moving.

“Dealer Central does exactly what I need and carries a lot of potential to be a powerful platform.”
- VIC Dealer

“Easy to use with all your car inventory information right there at the click of a button”
- WA Dealer

“It’s so easy to switch cars on and off. I’m now able to switch inventory and try different combinations depending on the day of the week and the market I want to target.” – QLD Dealer

Visit our Dealer Tool Kit for more Tips & Insights

Boost your online presence with the Gumtree Cars Dealer Tool Kit. A central hub that offers dealers helpful best practice guides, current trends, insights and in-depth consumer research on Australian car buyers.

View Dealer Tool KitView FAQs