Get the local advantage with Gumtree Ads.

Start growing your business today. Use promo code GET250 for $250 ad credit towards your first campaign of $500 or more*

Reach 1 in 3 Australian adults across 150+ shopping categories

As Australia’s leading local marketplace, we help brands and businesses grow with our highly engaged, transactional audience.

Tap into millions of high-value auto, retail and household purchase decisions. Target in-market audiences as they compare, buy, sell and upgrade.

Connect with new local customers in the suburbs they’re searching. Increase local visibility, promote offers and get more qualified leads.

A Guide for Business Owners: An Introduction to Self-Serve Ads

When utilized effectively, online advertisements provide your business with numerous opportunities to engage your target audience. The advantages aren’t limited by the size of your business—everyone can reap rewards!

Advertise across our leading Auto & Lifestyle Network

Whether you’re a local car dealer, small business owner or a global brand, we’ll help you reach your ideal audience in the moments that matter.

Take full control of your local digital marketing

Gumtree Ad Manager gives you complete transparency into your campaign performance, with the ability to optimise targeting, update creative or scale reach at any time.

Get started in 3 easy steps

Step 1.

Select Your Ad Products And Target Audience

Choose from a range of ad products, shopping categories or target audiences to reach new customers.

Step 2.

Build or upload your ad creative

Upload your existing display or video ads – or build your own (no existing digital marketing knowledge required)

Step 3.

Review, pay and launch

Simply confirm your campaign details, check out with a Credit Card, and your ads will be live in a matter of hours

woman with ipad and airpods on sofa

Connect where life happens across millions of transactional moments.

Gumtree, together with CarsGuide and Autotrader, create Australia’s leading local marketplace, auto editorial and lifestyle network. Advertise locally and find new customers today.

Local advertising that works for Small Business

There’s an entire community of people that are waiting to discover your business. Our straightforward display ads will help you boost your brand, sell more products or get more leads or service bookings.

Not a digital marketing expert? No worries!

Gumtree Ads are for everyone. There’s no need for experts or to overcomplicate it. Our easy-to-use self-service advertising tool enables all small and medium-sized businesses to run local display and video ads in line with their own budget, creative and advertising preferences.

Rapidly increase your local visibility

Reach more people in the locations and categories that matter. Simply add your budget, enter your preferred region, and select relevant marketplace categories to target in-market shoppers who are ready to act.

Active Promo Codes

Apply these codes at checkout to unlock discounts on your next Gumtree Ads campaign.


Get $1,500 off any order over $3,000

Unlimited redemptions available


Get 20% off your first order

Valid for one-time use per account


Get $250 off any order over $500

Valid for one-time use per account

Subscribe to our mailing list and keep an eye out for personalized promo codes tailored to your business.

Transparent pricing (with no surprises!)


Reach thousands of local customers in the suburbs they’re searching with Gumtree Ads. Once you’ve created and booked your advertising campaign, you’ll also gain access to an online dashboard to monitor your ad performance.


Connect with a Gumtree Advertising Expert

Do you have a budget of $5,000 or more? We’re ready to help you get more from your advertising investment with tailored media solutions and bespoke audiences.

*The GET250 promo code is valid until 31/12/2024 and can be used on orders of $500AUD or more (before taxes) placed with Gumtree Ad Manager. Promo code valid for one-time use per account